In today’s episode we sit down with the co-creator of Kettle & Fire and owner of LightLabs Nick Mares. Whether you are a business owner, entrepreneur, coach or simply someone interested in innovation – this is a conversation for you!
- Intro
- College and thoughts on that?
- What do companies want? Education or experience?
- Being a Thiel Fellow
- Starting Kettle & Fire 2015. Where did the name come from?
- Beef and Chicken products. One of the first shelf stable brands.
- How long did it take you to become profitable? What were the early years like?
- 7 figures in 4 months, then raised money to go into large stores? Affiliates, emails, pushing social. 2019 Forbes reported $35M in sales and 7000 stores nationwide.
- How did you make bone broth “sexy” so to speak?
- When did start making money to pay yourself?
- 2020 and beyond. Current revenue. 50,000 stores 2026. What’s next for Kettle and Fire?
- What wins today vs. 2015?
- Light labs- when was this started and what’s the goal?
- What are some of the things people dont realize are not accurate products?
- Peptide testing?
- Connections and doors that open after years.
- No social media.
- What’s next for you?
- Closing thoughts
Links:
PHAT Muscle Supps- www.phatmuscleproject.com
John:
IG: @teamgorman
Email: john@team-gorman.net
Lisa:
IG: @nutritioncoachingandlife
Email: lisa@nutritioncoachingandlife.com
Website: www.nutritioncoachingandlife.com
Info Nick:
Kettle & Fire- https://www.kettleandfire.com
Light Labs Testing- https://www.lightlabs.com
LinkedIn- https://www.linkedin.com/in/nicholasmares/